Graphic Designer for DTC Company (US-Based/Remote) Job at Paired, Indonesia

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  • Paired
  • Indonesia

Job Description

We are looking for a Senior Graphic Designer with b rand identity, product branding, and marketing asset creation experience to work on consumer-packaged goods (CPG) in a highly competitive market . This role requires someone with a strong design portfolio, a deep understanding of brand storytelling, and expertise in packaging, digital marketing assets, and print materials.

Responsibilities:

1. Brand Identity & Product Branding

  • Develop logos, typography, and color palettes for new product lines and sub-brands.
  • Create brand guidelines to ensure consistency across packaging, marketing, and digital assets.
  • Develop brand identity systems that differentiate products in competitive industries.

2. Packaging & Product Design

  • Design regulation-compliant, visually compelling packaging that resonates with consumers.
  • Work with dielines, mockups, and print production files to ensure high-quality packaging execution.
  • Ensure designs adhere to legal requirements and market regulations while maintaining brand integrity.

3. Marketing & Digital Asset Creation

  • Develop social media graphics, email templates, ad creatives, and website visuals to drive engagement.
  • Design tradeshow booth graphics, in-store signage, and promotional materials for retail and B2B.
  • Create animated or static ads for paid marketing campaigns (Google Ads, Meta Ads, Display Networks).

3. Product Visualization & Mockups

  • Generate 3D product renders and packaging mockups to showcase concepts and new releases.
  • Create photorealistic product visualizations for use in e-commerce and digital ads.

4. Creative Strategy & Collaboration

  • Work closely with marketing, product development, and e-commerce teams to align visuals with strategy.

  • Maintain an edgy, premium, and market-relevant aesthetic that speaks to the target audience.

  • Be proactive in proposing new creative concepts to help shape brand evolution.

Requirements

  • 3+ years of experience in graphic design, with a focus on brand identity, packaging, and marketing assets.

  • Proven portfolio showcasing work in consumer-packaged goods, lifestyle, vape, or alternative wellness industries.

  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects).

  • Experience designing for highly regulated industries (cannabis, hemp, supplements) is a plus.

  • Ability to create high-quality product mockups and 3D renders (Blender, Cinema4D, or similar) is a plus.

  • Strong understanding of typography, layout, color theory, and digital design trends.

  • Comfortable working with remote teams, managing multiple projects, and meeting tight deadlines.

Benefits

  • Full-time

  • Competitive Salary in USD

  • Work From Anywhere

Job Tags

Full time,

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