Job Description

About the company

Grofuse is a growth agency based in Northern Ireland. We create online solutions to improve processes, develop web platforms to drive sales and deliver marketing campaigns to fuel the growth of ambition organisations we know we can deliver for.

Who we are:  We are an ever-growing team of specialists whose expertise fused together has all the essential ingredients needed for online growth.

Our vision: To achieve sustained international growth by creating fans of our customers and to be consistently oversubscribed with an increasingly renowned international reputation for helping clients become market leaders in their sectors. 

Our mission: To combine the latest technologies with specialist expertise, strong customer empathy and commitment to clear client communication in order to help our customers become leaders in their respective markets.

How we work 

We are a team of specialists who together combine the ingredients required for business growth.

Our qualified advertising, marketing and digital analytics experts work hand in hand with our content professionals, graphic designers, web developers and software specialists to create the perfect grow packages for our clients.

We are dedicated to working closely with our clients through clear lines of communication and unrivalled customer care with an unerring can-do attitude to growth. We always ensure that we fully understand our clients’ goals and objectives, as well as gaining full insight into the needs and desires of their target audiences. 

We’re always looking for highly driven people to join our exciting journey of delivering growth for our customers. If you share our passion for growth, join us.

About the role

Role: Digital Marketing Specialist: Pay Per Click

Contract Type: Remote working - Full-time (40 hours per week, 9-5pm UK time). Part time role (20 + hours per week) considered for the right candidate.

Salary Range: €1,500-2,100 per month (pro-rata for part-time contract), dependent on experience.

Paid Leave:

Grofuse is seeking a Digital Marketing Specialist with a high level of experience and a proven track record in PPC advertising, independently overseeing and completing specific projects.

This role centres on delivering high-quality leads and online sales to our clients with an outstanding ROAS (return on ad spend). If you are a dynamic individual with a high level of problem-solving skills and analytical thinking, are a natural at building strong agency and internal relationships with the hunger to deliver exceptional results, then this could be the ideal role for you.

Responsibilities

• Setting up and effectively managing multiple paid media campaigns with a focus on achieving results as per targets and managing budgets efficiently: Google Ads, Meta, and LinkedIn
• Processing PPC audits for new clients
• Establishing targets; setting and managing budgets
• Managing Google Tag Manager/Google Analytics to set up conversions to track results
• Create highly engaging ad copy to maximise lead generation
• Generate strong ROAS from campaigns
• Developing monthly reports on performance against the goals set (ROI and KPIs), work carried out, and making recommendations for improved results
• Proactively keeping up to date with new PPC developments and technologies

About you

Essential criteria

• A minimum of 3 years’ experience with managing PPC campaigns successfully
• Excellent understanding of running pay per click campaigns efficiently and effectively (Google Ads, Meta ads and Linked advertising)
• Strong working knowledge Web Analytics, SEO, CRO (Conversion Rate Optimisation)
• A proven track record in delivering results - generating leads for clients
• A proven track record in successfully using research techniques to understand customers and markets
• Have a strong understanding of marketing generally
• Creativity and excellent attention to detail
• Experienced in client account management

Essential criteria – soft skills

• Fluent English written and oral communication skills.
• Proactive self-starter with strong commercial/business awareness
• Results driven and passionate about helping clients achieve growth through the highest quality lead generation
• An enthusiastic, positive, and proactive attitude
• Excellent organisational skills and multitasking ability
• Strong emotional intelligence and excellent capacity for customer empathy
• Thrive in a fast-paced, collaborative environment, with a high-volume workload, short turnaround times and strict deadlines

Non-essential criteria 

• Education to degree level in a related field
• 3 years professional digital marketing experience in a marketing agency
• Proficiency in graphic design

What's in it for you?

Contract Type: Full-time contract for services with fully remote working.  Part time role (20 + hours per week) contract for services considered for the right candidate.

Salary Range: €1,500-2,100 per month (pro rata for part-time contract), negotiable and dependent on experience. 

Paid Leave Days 

How to apply?

To apply for this position, it is essential to include your CV and a cover note (message) in your application.

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